From new residential treatment centers to expanded outpatient services, 2026 has been a year of meaningful growth at Rogers Behavioral Health, bringing life-changing mental health and substance use disorder care closer to the people who need it.
For someone seeking mental health treatment, access to the right care at the right time can make all the difference. Yet for many individuals and families, finding specialized treatment close to home or overcoming the financial barriers to receiving it remains a challenge.
Throughout 2026, Rogers Behavioral Health has taken significant steps to address those barriers, opening new treatment facilities, expanding specialized programs and laying the groundwork for future growth.
As Rogers expands its reach, Rogers Behavioral Health Foundation helps make treatment more accessible through initiatives like Patient Care Grants, which help eligible patients overcome financial barriers to care, and the Angel Fund, which addresses practical needs that might otherwise interfere with treatment and recovery.
Together, these efforts reflect a shared commitment to ensuring more individuals and families can access the specialized care they need.
Expanding residential care in Oconomowoc
This summer, Rogers celebrated the opening of two new residential treatment centers on its Oconomowoc campus, expanding specialized care for adults and young adults.
The new facilities include:
- A 24-bed residential treatment center dedicated to adults recovering from eating disorders.
- A 20-bed residential treatment center serving young adults experiencing obsessive-compulsive disorder (OCD), anxiety and depression.
Together, these facilities add 44 residential treatment beds, creating more opportunities for individuals to receive comprehensive, individualized care in a supportive environment.
The new centers reflect Rogers’ continued commitment to meeting the growing demand for specialized mental health treatment, welcoming patients from Wisconsin and across the country.
Bringing care closer to home in the Madison area
In spring 2026, Rogers expanded its presence in south-central Wisconsin with a new outpatient clinic on Madison’s far east side, near Sun Prairie.
The clinic offers partial hospitalization (PHP) and intensive outpatient (IOP) treatment for adolescents and adults, providing structured mental health support while allowing patients to continue living at home.
A particularly meaningful feature of the new location is its partnership with Ronald McDonald House Charities of Madison. In May, the organizations celebrated the opening of an on-site Ronald McDonald House Family Room, offering families a welcoming place to rest, recharge and find comfort while supporting a loved one receiving treatment.
The collaboration recognizes that mental health challenges affect entire families and that supporting caregivers is an important part of the healing process.
Increasing access in the Chippewa Valley
September brought another milestone as Rogers celebrated the opening of its new outpatient clinic in Eau Claire, expanding access to specialized mental health and addiction treatment in northwestern Wisconsin.
The clinic offers partial hospitalization (PHP) and intensive outpatient (IOP) services for teens and adults, providing structured treatment while allowing patients to continue living at home.
And Rogers’ investment in the region doesn’t stop there.
In November, Rogers is expected to open a new behavioral health treatment center in Chippewa Falls, marking another significant step toward expanding access to care in the Chippewa Valley.
Located on an 18-acre wooded property, the new campus is designed to offer a continuum of care, including inpatient, residential and outpatient treatment for children, teens and adults.
Together, these facilities represent a significant investment in the region’s mental health needs, helping more individuals and families access specialized treatment closer to home.
Expanding specialized care for older adults
Growth in 2026 also extended beyond new buildings.
At Rogers’ Brown Deer campus, a new program called Lifewell launched in June to provide specialized mental health treatment for adults ages 55 and older.
The program began with 15 inpatient beds, followed by PHP and IOP services in July.
Recognizing the unique challenges individuals may experience later in life, Lifewell focuses on emotional wellness, resilience and connection, addressing topics such as grief, healthy living, finding purpose and strengthening relationships.
This expansion reflects Rogers’ commitment to providing personalized treatment that meets patients’ needs at every stage of life.
Investing in a future of hope and healing
Each new facility and expanded program represents more than additional treatment space. It represents another opportunity for someone to receive compassionate care, another family finding support and another community gaining access to critical mental health resources.
But opening the doors to treatment is only part of the equation. Through donor-supported initiatives like Patient Care Grants and the Angel Fund, Rogers Behavioral Health Foundation helps patients and families overcome financial and practical obstacles that can stand between them and the care they need.
As Rogers continues to grow, the Foundation remains committed to supporting patients throughout their treatment journeys, helping ensure that expanding access translates into meaningful opportunities for hope and healing.
Because expanding access to care isn’t simply about opening doors. It’s about helping people walk through them.